Choosing the Perfect Diamond…

Choosing a diamond is something most people don’t really think about in as much detail as they ought to.

There’s a lot of rubbish on the high street and most jewellers can’t tell you what you’re exactly getting for your money – I’m talking where your stone is sourced from and what not. And another thing, how often do you have the chance to handpick your own stone? Not very.

Our design experts are experts for a reason, we’re highly qualified in diamonds ( qualified and trained in Hatton Garden!). We don’t bother with anything that scores lower than EXCELLENT or VERY GOOD as they really do sparkle more.

Jo, our lovely processing manager, goes to the workshop every Wednesday and can source you stones to have a look at (she only only selects the very best!). If you want your diamond to sparkle; go for quality over size.

ACT The largest rough diamond is the Cullinan diamond, discovered in 1905, weighing in at 3,106 carats (that’s 2.8 pounds!)

So here are 4 things to consider when picking your diamond:

1. CUT creates the maximum sparkle

The cut grade refers to the quality of the diamond’s proportions and its finish. We can show you so you can compare. We encourage you to shop around as well cut stones sell themselves!

FACT The only diamond mines were in India until the 18th Century.

2. COLOUR: A colourless diamond is the most expensive yet the rarest

We think this is the next most important characteristic for you when choosing your stone, as you can see the difference.

FACT Blue and red are the rarest colored diamonds.


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3. CLARITY is how visible the impurities are when you look at the stone with x10 magnification.

In plain black and white, the cleaner the stone the rarer it is and therefore the higher in value.

FACT Diamond is April’s birth stone.

4. CARAT weight is the measure of the size of your diamond.

Large, good quality stones are extremely hard to find. Again, the size of your stone has nothing to do with quality.

FACT Diamonds are the hardest natural substance on Earth